Symposium 2009: Achieving transparency through plain language
Center for Plain Language 2009 Symposium
October 30, 2009 at the National Press Club
To be transparent, you must speak and write clearly. That’s plain language.
The 2009 Symposium focused on how plain language promotes transparency, saves time and money for everyone, and supports agency and business goals.
Speakers shared results from plain language projects in finance, health, tax notices, voting, and more.
| Welcome: | Dr. Annetta Cheek, Chair, Center for Plain Language
Lee Rafkin, Siegel+Gale, LLC |
| Keynote: | Congressman Bruce Braley (D. Iowa), sponsor of the bill he will talk about The Plain Language Act of 2009. |
Panel 1: The State of the Art in Information Design |
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Moderator: |
Alan Siegel, Chairman and CEO, Siegel+Gale |
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Presenters: |
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Dona Wong, Strategy Director, Information Design, Siegel+Gale, (formerly Senior Information Designer, Wall Street Journal) Karl Gude, Michigan State University School of Journalism Karen Schriver, PhD, Principal, KSA Communication Design & Research |
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Panel 2: Plain English Initiatives in the Federal Government |
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Moderator: |
Irene Etzkorn, Simplification Advisor, Siegel + Gale |
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Presenters: |
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Sandra Hilfiker, Health Communication Advisor, Department of Health and Human Services Jodi L. Patterson, Director, Office of Taxpayer Burden Reduction (IRS) Janice (Ginny) Redish, PhD, President, Redish & Associates |
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Panel 3: Clarity and Transparency in Financial Communications. |
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Moderator: |
Josiah Fisk, President and Creative Director, Firehouse Financial |
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Presenters: |
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Dennis Campbell, PhD, Associate Professor, Harvard Business School Josiah Fisk, President and Creative Director, Firehouse Financial Deborah Bosely, PhD, President, The Plain Language Group |
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| Closing: | Don Byrne, Executive Director, Center for Plain Language |





