• Skip to primary navigation
  • Skip to main content
Top menuClose top menu
  • Become a member
  • Find a consultant
  • Sponsor
Center logo
MAIN MENUClose MENU
  • Home
  • Awards
    • ClearMark Awards
      • 2020 Award Winners
    • WTF Awards
  • Reports
    • 2021 Federal Report Card
    • 2020 Federal Report Card
    • Report Cards 2012 - 2019
    • Time Privacy Policy
    • Partnership for Public Service
  • Learning
    • Five Steps to Plain Language
    • Templates, Tools and Training
    • E-book for members
  • Membership
    • Advocate
    • Volunteer
    • Login
  • About
    • History
    • Board of Directors
    • Press
    • Openings
  • Blog
You are here: Home / Archives for Communications

Communications

What it Takes to Tweet Live – How Circuit Media Helped ClearMark Awards

July 3, 2019

Center What it Takes Blog

Now that the frenetics of launching the annual ClearMark Awards are over, the Center for Plain Language had a chance to chat with two leaders from a great social media advisor/aide: Circuit Media, based in Denver, CO.

Share:

Plain Language Pros: Fight the “Cobbler’s Kids” Syndrome

April 19, 2017

Shoes

The plain language world is filled with passionate people who believe strongly in the power and importance of clarity. We spend our days fighting jargon and legalese like the true foes they are. We help our clients share clear, empathetic messages that reflect their audience’s true needs.

But, for many of us, looking more closely at our own communications may uncover an unfortunate secret: The cobbler’s children have no shoes.

Share:

What is readability and why should content editors care about it?

March 22, 2017

Blog image Readability

Blog image ReadabilityAll of our organizations are shifting toward digital communication. They’re reducing face-to-face contact, calls and printed material.

Why? An obvious reason is that digital reduces cost. For some government services, the average cost of a digital transaction is 5 percent of the cost of a telephone transaction, 3 percent of the cost of a postal transaction, and 2 percent of the cost of a face-to-face transaction.

Share:

Tweet this: Simple and short

January 25, 2017

twitter bird

I admit it. I’m a Twitter junkie.

Am. Hooked.
That little blue bird links me to world news, business trends, entertainment, and my political and social interests. The key value of Twitter is its limited character count. It forces writers to be direct.

Share:

How and why to use descriptive link language

July 20, 2016

Twitter click here 508

You’d think that people would know better by now than to use “Click here” for links. It’s not like they haven’t been told.

But I still see it on all the sites, all the time–commercial, entertainment, news, and–even considering Section 508–government sites of all kinds, federal, state, and city.

So I’m taking this opportunity to show you why it’s wrong.

Share:
FOOTER MENUCLOSE MENU
  • Sitemap
  • Contact Us
  • Privacy/Terms
  • Search

Follow us

         

Center For Plain Language · 2652 Chancer Dr. · Richmond, VA 23233
Copyright © 2022 — Center for Plain Language • All rights reserved.