Jennifer Ashman is a marketing professional with a passion for improving the customer experience. She held several positions at Ford Motor Company, where she worked on many customer satisfaction projects. This included consulting with over 100 dealerships to drive change. She took her skills to the classroom and taught several marketing courses at the Ross School of Business at the University of Michigan. At Blue Cross Blue Shield of Michigan, Jennifer is focused on helping employees use plain language and simpler processes to improve customer satisfaction and loyalty.
Jennifer has an undergraduate degree in Marketing and Master of Science degree in Business Administration, both completed at Penn State University.